Brad Horton Design logo, a Milwaukee based graphic designer, web designer, UX designer
Stand out from the crowd

Electrify Your Brand

I'm Brad Horton. As a graphic designer and web designer of 20 years, I have a passion for creating content that makes an impact. With my expertise, I can create energetic collateral and websites that capture the attention and imagination of your audience, taking your business to the next level.

I'm a 20-year graphic and web design pro. Passionate about creating impactful content. Let me energize your collateral and website to captivate your audience.


Web Design & UX

Specializing in Elementor and Elementor Pro to take your website to new heights without coding (although there is still a little bit of coding knowledge required). Avid user of Adobe XD to pre-visualize the best user interface and user experience for your brand.

Catalog & Brochure Design

Large or small, catalogs are a strong marketing piece that many businesses need. Through mastery of Adobe InDesign the print industry, I am able to create the best possible solution for you—either with an existing design or creating something from scratch.

Collateral Design

On top of a catalog or logo, consistency is important for a full-fledged branding project. Trade show banners, brochures, annual reports, stationery sets—all of these are distinctive essentials that businesses need.


As a trained illustrator with a lifelong love of comics and cartoons, the raw creativity to pack a punch while telling a story is always an underlying and unsung skill that is featured throughout all of my work.

Additional Skills

Added benefits of working with me!


With nearly 20 years of experience, I have honed my skills and developed a deep understanding of the principles and practices of visual communication. I have worked on a wide range of projects, from small-scale business cards to large-scale branding and marketing campaigns — solo and within a team.


Once we define your objectives and scope out the project, we can work together to find the appropriate deliverable. I can also work solo or with your existing creative team. Connect on LinkedIn

Marketing Knowledge

I have picked up techniques and methods along the way from extremely talented sales and marketing experts during my career that I can incorporate into projects should the need arise.


I was trained as an illustrator, not meeting deadlines goes against my DNA. My experience complements this benefit to get things done efficiently and on time. When you need a tight turnaround, that's where I step in.


Cyn Colouthros
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Wonderful & Amazing. Brad is creative, clear-thinking, organized, great at communicating, and kind. His took a geographically challenging business (landscape design & installation) and invented a cohesive, visually pleasing, easy-to-travel website. His art direction is crisp & modern, and his grouping of concepts made the navigation work better than either of the 2 earlier versions of the website. Brad designed my business site on WordPress using Elementor, which was a system that allowed me to make text and image edits as we went into final revisions. He also introduced me to plug-ins and 3rd party services like Yoast that would make the site better and improve the SEO. Very highly recommend his art direction and web design services. One of his best skills is listening to a small business owner discuss business triumphs and challenges and to weave those concepts into an informative website for future clients. Brad Horton is a joy to work with, a steady guide, and a patient collaborator. Would choose to work with him again in an instant.
Good Vibe Pet Services
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Brad was a pleasure to work with. He was easy to communicate with and very professional. He helped create exactly what I was looking for, I couldn't be happier! Thanks Brad! 🙂
Eric TallmadgeFounder, Geddit Local (formerly Small Shops United)
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Brad has an exceptionally creative mind with a strong skill set for illustration and design. I have worked with Brad in both a corporate setting, and later in a more informal setting as someone I hired to handle freelance projects with my startup business. In both settings he has been unquestionably reliable, dedicated to timelines, and always enjoyable to work with.
Ready to connect with your audience?

Whether you're looking to freshen up your brand identity, revamp your marketing materials, or create something entirely new, I have the skills and experience to make it happen.